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Practical Ideas to Help Your Business Look Better and Work Smarter

Straightforward advice about websites, design, branding, online visibility and the changing ways customers find New Zealand businesses.

Written by Jason Korff from more than 25 years of practical creative experience—without unnecessary jargon, recycled marketing fluff or impossible promises.

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Written by Jason Korff Designer, website builder and practical creative problem-solver.

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Should you fix your existing business website or build a new one?

Do You Actually Need a New Website — or Does Your Old One Just Need Fixing?

The Flying Possum Digital Workshop Do You Actually Need a New Website – or Does Your Old One Just Need Fixing? An older website isn’t automatically a bad website. Sometimes a few sensible changes can give it years more life. Other times, you’re just throwing good money after bad. Flying Possum Design Websites That Work […]

Five Things Every Business Website Should Have in 2026.

A good business website doesn’t need every new trick. It needs to clearly explain what you do, prove you can do it, make contacting you easy and help Google and AI understand your business.

Why Your Competitor Might Be Getting More Enquiries — Even With a Worse Website

A beautiful website doesn't automatically generate enquiries. Here are seven reasons a less impressive competitor website might actually be doing a better job.

Is Your Website Ready for AI?

AI is changing how people find and choose businesses. Is your website clear, structured and trustworthy enough for AI — and your customers — to understand and recommend?

AI-ready website designed to help customers, search engines and AI understand a business

What Is An AI-Ready Website?

AI-ready websites use clear content, strong structure, schema and trust signals to help customers, Google and AI tools understand your business.

After 23 Years in Business, Why I’m Embracing AI Instead of Fighting It

Why I’m choosing to embrace AI as another practical business tool—and how it can support design, websites and clearer customer communication.

Improve an Existing Website

Review what is already working, identify weak areas and improve the content, structure and presentation.

Strengthen Your Branding

Create consistent design across your website, printed material, signage, social media and marketing campaigns.

Prepare for AI Search

Make your services, locations and business information clearer for customers, Google and AI-powered search tools.

Tell Jason what you are trying to improve Send through your website address or project details for a practical discussion about the best next step.

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More than 25 years of creative experience
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      EXCELLENT  
   Based on 35 reviews 
    
 
 
 
   
 
 
       Posted on Google  
   
   Warren Petry 
 
 
 
 Trustindex verifies that the original source of the review is Google. Great service , good value for money Jason has good breadth of knowledge both design and technical
We needed some work done urgently and he worked through a weekend to get it done
  
 
      Posted on Google  
   
   Brookby Heights International 
 
 
 
 Trustindex verifies that the original source of the review is Google. Jason at Flying Possum Design is an absolute pleasure to work with in every way. His communication is excellent, and he goes above and beyond to deliver a website that not only stands out, but is informative, professional and easy to navigate.

Jason took the time to learn about my industry, and that really shows in both the website and the quality of his writing. He has a great eye for detail and genuinely cares about delivering a website that represents your business in the best possible way.

On top of all this, Jason is incredibly efficient and quick with his service. He delivers promptly without compromising on quality, which is a huge bonus when you’re wanting to get your website up and running.

I would highly recommend Jason and Flying Possum Design to anyone looking for a talented, professional and reliable website designer. He made the whole process easy and enjoyable, and I couldn’t be happier with the result!
  
 
      Posted on Google  
   
   Viren Fernandes 
 
 
 
 Trustindex verifies that the original source of the review is Google. Jason and team are absolutely amazing to work with. They helped set my business up for success right from logo design to marketing material to my website as well. On time delivery and great experience overall. Thank you Jason!
  
 
      Posted on Google  
   
   Warren Horner-Pascoe 
 
 
 
 Trustindex verifies that the original source of the review is Google. Best guy in the business, listened to what was required and completely over achieved. 5 stars
  
 
      Posted on Google  
   
   Lynette Donohoe 
 
 
 
 Trustindex verifies that the original source of the review is Google. Franklin Hospice have and will continue to use Jason for social media and marketing purposes because he is fantastic.  Jason recently worked on a new logo design for our Hospice, which will be released next year.  The logo captured the essence of our organisation and our community.  He has created something very special.  He is a great guy with a wonderful heart, who you can trust to get the job done.  One in a million - thanks Jason
  
 
      Posted on Google  
   
   Celia Compain 
 
 
 
 Trustindex verifies that the original source of the review is Google. From start to finish the process of Jason creating a logo and business card design for us was outstanding and easy. He understood our needs and made it happen in a timely manner. He created something that we are so happy with and will definitely be coming back to him should we need anything further in the futire. I highly recommend Jason
  
 
      Posted on Google  
   
   Bru Goldfinch 
 
 
 
 Trustindex verifies that the original source of the review is Google. Jason is a gem to work with, thinks outside the square to give you a unique website, he’s not constricted by whatever happens to be ‘fashionable’ at any given time, highly recommended.
  
 
      Posted on Google  
   
   Rachel Darlington 
 
 
 
 Trustindex verifies that the original source of the review is Google. Jason and Flying Possum Design have been looking after our graphic design needs for more than ten years now.
Jason’s creativity, talent and dedication never cease to amaze me, and he always manages to exceed my expectations. I am consistently impressed by his ability to take my vague ideas (and tight timeframes) and create the perfect outcome.
Jason is not just a designer; he is a professional problem solver. He is always ready to tackle new challenges and find innovative solutions. I have come to rely on him not just for his design skills but also for his valuable insights and suggestions.
I have no hesitation recommending Jason and Flying Possum Design for any graphic design project, big or small. Thank you, Jason, for consistently going above and beyond to help our business stand out.
  
 
      Posted on Google  
   
   Christie D'cunha 
 
 
 
 Trustindex verifies that the original source of the review is Google. Amazing guy with great passion for his work. Love his style and ethics. You can't go wrong with Jason.
  
 
      Posted on Google  
   
   JA PLASTERERS LTD 
 
 
 
 Trustindex verifies that the original source of the review is Google. Great web design, always there to help.
Thanks Jason.
  
 
  
  
 
    Verified by Trustindex  Trustindex verified that these reviews were published on Flying Possum Design's Google Business Profile. Learn more